I've led several kit launch projects for Puma Football, dedicated to unleashing the full potential of innovative tech and distinctive kit inspirations.
By fusing dynamic, eye-popping visuals with carefully crafted music in razor-sharp edits, we created buzz on social media and in-store displays.
Rush Pack
Feel the rush with the new stunning pack from PUMA and play with a pure no-limit, no-fear instinct. Breathing life into the high-tech materials that empower player performance with impactful social content.
Anthem Pack
When you're on the pitch and discover your flow, you’re creating your own anthem. That’s what Puma’s Anthem pack was all about and what we channeled in our punchy, dynamic 3D animations.
Puma X Man City
The 10-year Puma-Manchester City partnership started with videos showcasing the club's 2019/20 kits. Using green screen shooting, custom music, and 3D editing, we highlighted the club's energy, dynamism, and dominance, while honouring Manchester's cultural heritage in the kit designs.